- Persistent dryness is almost always a porosity issue — your hair either can't absorb moisture or can't hold onto it, regardless of what product you use.
- The main causes are sulfate shampoos, heat styling without protection, chemical treatments, and hard water buildup.
- Fix it in three steps: clarify weekly with ACV, deep condition with a protein mask, then seal the cuticle with argan oil or a cold water rinse.
SAVÉMOI · Hair Care
Why Your Hair Is Dry No Matter What You Use
By SAVÉMOI Editorial · 4 min read